Operation Black Vote launches in London

Meanwhile in London Operation Black Vote is launching a campaign to encourage more black people to go out and vote in May.

The hard hitting posters show pictures of black celebrities drained of colour with the slogan “If you don’t register to voter, you’re taking the colour out of Britain.”

Nelufar Hedayat reports:

These are the bill boards that will be going up in city centres around the UK encouraging black and ethnic minority voters to get out and vote on election day next month.

Celebs like Tinnie Tempah and sol Campbell will appear beside the slogan to encourage more black voters to demand equality and justice through “political clout”.

The point of the campaign is using shock tactics to not just talk about politics but take part in the political system. It has had the strong backing of Magnus Djaba, the head of Saatchi & Saatchi UK. It’s central theme is: Black votes matter.

Simon Wolley, head of Operation Black Vote, told Channel 4 News: “Black people are no longer seeking to ask for equality and justice now they can demand it with political clout.”

Labour MP Diane Abbot has appeared alongside Homeland star, David Harewood giving support for the campaign.