Happy #EdBallsDay
In 2011, Ed was in an Asda in Castleford when an aide urged him to search Twitter for an article mentioning him. The result was that the shadow chancellor, a novice twitter user at the time, tweeted out his own name.
Ed Balls.
Just that.
Since then April 28 has been Ed Balls Day.
And each year since that day Ed Balls has marked the day by tweeting “Ed Balls”.
However, it seems, Ed Balls is a stickler for procedure, it seems. He says that he is not planning of officially making the day until 4.20pm, when the original Tweet was sent.